Hakuhodo
Located in the prestigious Saigon Centre Tower, the Hakuhodo office stands as a testament to innovative design and exceptional execution by Space.s. Overcoming a tight timeline, Space.s successfully realized this stunning workspace, impressing clients and setting a new standard for office environments in Vietnam.
| (Detail) | |
| Location | Ho Chi Minh |
| Area | Saigon Center Tower |
| Scope | Design&Build |
| Industry | Advertising |
About Hakuhodo Vietnam
Hakuhodo Vietnam, a subsidiary of Hakuhodo Inc., was established in 1895 and is one of Japan's leading advertising and communication agencies. With a rich history and a reputation for excellence, Hakuhodo Vietnam sought a workspace that would reflect its stature in the advertising industry from the very first impression. The goal was to create an office that not only represents the brand’s prestigious heritage but also fosters a modern and dynamic work environment.
Design Philosophy: Simplicity and Professionalism
The design of the Hakuhodo office exudes simplicity and professionalism through a carefully curated monochromatic palette. Contrasted in black and white, the design elements reflect Hakuhodo’s brand characteristics, creating a sleek and modern aesthetic that resonates with the company’s identity. The minimalistic approach emphasizes clarity and focus, key attributes that align with Hakuhodo's philosophy in delivering top-notch advertising solutions.
The Heart of Interaction: Multi-Functional Pantry
At the core of the office is a multi-functional pantry designed to fuel collaboration and creativity. This space serves as the heart of interactions, providing a dynamic environment where employees can gather, share ideas, and build relationships. The pantry is not just a place for refreshments but a hub of activity that enhances the office culture. It’s designed to be versatile, accommodating casual meetings, brainstorming sessions, and social gatherings, thus fostering a sense of community and teamwork.
Transitioning to a Modern Workspace
Hakuhodo's transition from a traditional to a modern workplace is evident in the design’s emphasis on openness, flexibility, and inspiration. The new office layout breaks away from conventional closed-off spaces, promoting a more open and fluid work environment. This shift is designed to attract young talents, offering a vibrant and dynamic space that supports both individual and collaborative work.
Open workstations, breakout areas, and flexible meeting rooms are strategically placed to encourage spontaneous interactions and cross-departmental collaboration. This layout not only enhances productivity but also nurtures a culture of transparency and inclusivity. The office design reflects a forward-thinking approach, positioning Hakuhodo as an attractive employer for the next generation of advertising professionals.
Visit the Hakuhodo Office
The Hakuhodo office in Saigon Centre Tower is more than just a workspace; it’s a vibrant ecosystem where creativity, innovation, and professionalism thrive. Space.s has set a new standard with this project, showcasing how thoughtful design can transform a workplace into a hub of creativity and collaboration. Visit the Hakuhodo office to experience a workspace that truly embodies the essence of modernity and professionalism.
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Address
Floor 2, 56 Thu Khoa Huan St Ben Thanh Ward, District 1, Ho Chi Minh City.